“Networks” column: If “Campaign type” isn’t specified, “Networks” will be used to determine the campaign type.Campaign type values: Include one of the following values in the “Campaign type” column: Search, Search - Mobile app installs, Display, Display - Smart, Display - Mobile app installs, Display - Gmail, Shopping, Video, Video - Bumper ad, Video - Drive conversions, Video - Outstream, Universal app.Here are some tips for using this option: Option 2: In a CSV import file or the "Make multiple changes" tool, include the "Campaign type" column and enter the campaign type. Learn more about editing campaign settings. In the edit panel, select a new campaign type under "Campaign type." If applicable, enable or disable the "Include search partners" option (available for campaigns targeting the Search Network). Option 1: In Campaigns, select one or more campaigns in the data view.
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To update your campaign type, choose one of the following options:
Edit the campaign type for existing campaigns
Not all campaign types can be changed once the campaign has been created and posted. You can view or change your campaign type in Campaigns or with Google Ads Editor export and import files. Google Ads Editor supports the following Google Ads campaign types:
To avoid errors when downloading, viewing, and assigning your audiences, it's recommended to upgrade to Google Ads Editor 1.8. Previous versions of Google Ads Editor will not support the new targeting methods. Google Ads Editor 1.8 supports the latest updates to audience targeting.
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